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Think about the last donation you made to a charity or organization. Now think about why you donated to that particular group.

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Your potential customers have dozens of marketing messages coming at them every day. This means you have just a few seconds to introduce them to your business. What do you want them to see? To read? To remember? One of the best ways to catch your audience’s attention in a snap is to use a business postcard. A postcard contains just a small amount of copy, so readers can quickly process its contents.

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